Animal Magic for Aneela Rose PR
Aneela Rose PR has won a two-way pitch for Woburn Safari Park in Bedfordshire, an award winning family leisure attraction with over 1,000 wild animals including lions, tigers and bears.
ARPR will be working on an eight month seasonally focused PR campaign to promote the park to UK audiences via print, online and broadcast coverage in the leisure, tourism, conservation, education, national and regional media as well as working with Woburn Safari Park’s in-house team to integrate the social media strategy.
Commenting on the appointment, Woburn Safari Park’s Leisure Marketing Manager, Abigail Crowley said: “Aneela Rose PR was a natural choice for us. The team has a clear passion for PR, which is complemented with their excellent commercial approach and creative flair. They impressed us with their ideas and experience in the leisure and tourism industry. We are very much looking forward to working with them.”