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The PR and Marketing proposition was developed by promoting the brace to dentists, cosmetic dentists and orthodontists across the UK as well as to the public via targeted direct mail, advertorials, seminars, website and press activity. |
Extensive media coverage received in local, regional and national print and broadcast media with coverage on Sky, BBC, Dental Practice, The Argus, East Grinstead Observer, Sussex Life, And Kent Messenger amongst others. Raised awareness within the dental profession and Clearstep won the Sussex Business Award for Innovation and was runner-up in the National Business Awards. Aneela Rose PR devised, implemented and managed the entire Marketing and PR campaign with noteworthy results.
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